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TABLE OF CONTENTS
1. PURPOSE
2. AUTHORIZATION
3. CHANGES AND UPDATES TO THIS POLICY
4. DEFINITIONS
5. INFORMATION WE COLLECT
6. COMMUNICATION OPT-OUT
7. HOW WE USE COLLECTED INFORMATION
8. DISCLOSURE OF INFORMATION
9. DATA WE DO NOT INTEND TO COLLECT
10. DATA SECURITY
11. DATA RETENTION
12. “DO NOT TRACK” (DNT) REQUESTS, DISCLOSURES AND GLOBAL PRIVACY CONTROLS
13. SALES
14. YOUR CALIFORNIA PRIVACY RIGHTS
15. EXERCISE YOUR RIGHTS
16. ACCESS AND CORRECTION
17. PORTABILITY
18. CHOICE/OPT-OUT/ERASURE
19. THIRD-PARTY SITES
20. ACCESS FROM OUTSIDE THE UNITED STATES
21. CONTACT US

PRIVACY POLICY
Updated September 29, 2026

1. PURPOSE

This Privacy Policy (“Policy”) describes certain information collected by or on behalf of WOW Carwash and/or its parent companies, affiliates, and subsidiaries, as applicable (“WOW Carwash”, “we”, “us” or “our”) and our service providers through the Website, our mobile apps (collectively, “App”), physical store locations, and our phone interactions with you, including but not limited to SMS, as well as how that information is used, shared, and protected. Please read this policy carefully. We may need to change this policy from time to time in order to address new issues and reflect changes on our Website. We will post those changes here so that you will always know our policies regarding what information we gather, how we might use that information, and whether we will disclose that information to anyone. Please refer to this policy regularly.

If you are a California consumer, please review Section 14 “Your California Privacy Rights” of this Policy.

To understand what cookies we use, please review our Cookie Notice, available at https://wowwash.com/cookies.

This Privacy Policy is subject to the WOW Carwash Terms and Conditions, available at https://wowwash.com/terms-and-conditions/, which are expressly incorporated herein.

2. AUTHORIZATION

By using the Website or App, you acknowledge on behalf of yourself and any organization that you represent (collectively, “you”) that you have read and understand this Policy. By using our Website, you signify your acceptance of our Policy, your promise to comply with the representations you make and contained in the Policy and Terms and Conditions, and your understanding of the scope and limitations of the protections provided under the Policy and Terms and Conditions. If you do not agree to these policies, please do not use our Website. Your continued use of the Website means that you accept the terms of this Policy and the Terms and Conditions.

3. CHANGES AND UPDATES TO THIS POLICY

Please review this page periodically to stay informed about any updates to this Policy, which we may revise from time to time and at any time. Material changes will be posted conspicuously on the Website or otherwise communicated to you. Your continued use of the Website, App, and/or Services after the updated Policy takes effect means you have read, understood and agreed to the current version.

4. DEFINITIONS

Capitalized terms used but not defined in this Policy have the meaning given to them in the Terms and Conditions, available at Terms and Conditions | WOW Carwash.

“Account” means the primary means for accessing and using the WOW Carwash Services.

“App” means any mobile application created by or on behalf of WOW Carwash for use in conjunction with the Services, and provided to Members either through an online application store, the Website, or other method of download.

“Member” means any individual who purchases and maintains a Membership.

“Membership” means a Monthly Unlimited Carwash Membership purchased by a Member from WOW Carwash.

“Monthly Unlimited Carwash Membership” means one of the WOW Carwash car wash subscription membership plans identified on the Website.

“Personal Information” means any information relating to an identified or identifiable natural person, or as the term or its material equivalent (e.g., “Personal Information”) are defined under applicable law.

“Public Area” means the area of the Website that can be accessed by both Members and Visitors without needing to log in.

“Restricted Area” or “Member Portal” means the area of the Website that can be accessed only by Members and where access requires logging in.

“Services” means the content, services, and/or products offered by WOW Carwash.

“Visitor” means an individual other than a Member who uses the Public Area but has no access to the Restricted Area.

“Website” means www.wowwash.com and related online services, and includes all text, audio, video, graphics, charts, photographs, interfaces, icons, software, computer code, databases, trademarks, logos, slogans, names of products and services, documentation, other components and content, and the design, selection, and arrangement of content.

“Wow Carwash Operations” means the Website, App, Services, Member Portal, any other services we provide, and any activities we carry out where a link to this Policy is displayed, as well as all communications with individuals through written or oral means, including but not limited to email or phone.

5. INFORMATION WE COLLECT

We will collect Personal Information, which may include your name, email address, mailing address, phone number, payment information, month and day of birth, vehicle identification number, and license plate, and we will use and share such Personal Information pursuant to this Policy and applicable law. We collect different types of information from or through WOW Carwash Operations (e.g., through the Website and Member Portal), including through the methods summarized below.

a. INFORMATION YOU PROVIDE TO WOW CARWASH

Monthly Unlimited Carwash Membership

If you purchase a Membership, you may be required to provide certain Personal Information, including, but not limited to, your name, mobile phone number, payment information, mailing address, email address, and any other Personal Information as may be required to complete your Membership purchase at the point of sale, whether online, through the App, or at a store location. This Personal Information will be saved as a profile in connection with your Membership. If you are an existing Member purchasing an additional Membership for an additional vehicle, you will need to provide your current Membership number to facilitate the transaction. If you contact us with any requests or inquiries regarding your Membership, such as updating your profile information, modifying your existing Membership, or transferring your Membership to another vehicle, then the information in your request or inquiry may be connected to your Membership profile. When you purchase a Membership, your vehicle information, including make, model, color, and license plate number, may be used to identify and manage your Membership. In limited circumstances, such as when your vehicle does not have a license plate, WOW Carwash may assign a Membership number and provide an RFID tag that is affixed to your vehicle’s windshield. The RFID tag is associated with the assigned Membership number and is used to identify your Membership when you visit a WOW Carwash location. The assigned Membership number belongs to WOW Carwash and does not constitute your Personal Information.

WOW Account

You may have the option of creating an online account with us on our Website or App (your “WOW Account”). To create a WOW Account, you must provide your first and last name, email address, and mobile number, and create a password, which is collected with your email address at login. Members must, at all times, keep a valid, unexpired payment method on file with their Membership. Non-members may, in their discretion, add payment information to their WOW Account to facilitate faster purchases. Other information is optional, but if provided will be used to populate your WOW Account. If you link your Membership to your WOW Account, any profile information previously collected will be added to your WOW Account. Any other information that we may receive from you, such as through phone or email communications with our employees, including but not limited to the Guest Services Team, or otherwise, may also be received by us and added to your WOW Account.

Mobile Phone Number

If you elect to communicate with us via text or provide us a mobile phone number, we may send you text messages from our systems, which may include the use of an automated dialing system, regarding our services and your business transactions and requests to us. Your mobile carrier’s message and data rates apply to all texts that you may send to or receive from us, including marketing texts as set forth below. Data obtained from you in connection with any text messaging may include your mobile phone number, your carrier’s name, and the date, time, and content of your messages and other information you provide to us. To opt out of receiving texts, see Section 6 “Communication Opt Out” below.

Vehicle Identification Number (VIN) and License Plate

If you make a vehicle damage claim against WOW Carwash, we may collect your VIN and license plate number, name, phone number, email, automobile make and model, auto insurance information, and use the same for processing and handling your claim. We may also request incident descriptions, photographs, repair and estimate documentation, and other communications with the individual(s) involved in such claim(s), whether or not such individual(s) are a Member. This information may be collected directly by WOW Carwash or through WOW Carwash’s online claims platform. Your VIN and license plate information may also be received at the time of Membership enrollment at our locations. This information may be added to your Membership profile or your WOW Account, as applicable.

Payment Information

When you purchase a Membership or retail wash, your credit or debit card or other financial information is transmitted directly to a third-party payment processor in accordance with applicable Payment Card Industry Data Security Standards. For Membership purchases, your credit or debit card or other financial information in a tokenized version is automatically retained by WOW Carwash in your Membership profile or WOW Account, as applicable, and we maintain a record of your Membership purchases. In the case of a retail wash purchase, your credit or debit card or other financial information in a tokenized version is retained by WOW Carwash only if you choose to save your payment information in your WOW Account. We will also maintain a record of your retail wash purchases.

Location Services

Our Website and App allow you to opt into geolocation tracking. If you opt into such location tracking, we will collect information and data about your precise geographic location from time to time. As a result of the location data we collect, we may deliver information or content specific to your location to you via the Website, App, email, SMS, or social media. If you disable the collection of geolocation information, some features of our Website or App may be limited. Additionally, the opt-out mechanism on some devices and operating systems may not be persistent, which may require you to opt out of such collection each time you access the Website or App through your device.

Other

You can enable your personal device settings to allow the App to access your personal device camera to scan and input the Membership RFID, and to identify the nearest WOW Carwash location with your device microphone and speech recognition. These permissions are optional and can be enabled and disabled in your personal device settings.

b. DATA AUTOMATICALLY COLLECTED

Generally

  • IP address;
  • Browser type and version;
  • Geographic location;
  • Pages you view;
  • How you got to our Services and any links you click on to leave our Services;
  • when you update your information, communicate with us, or order new Services;
  • Metadata about your use and your contacts’ use of our Services and your emails you send (including clicks and opens);
  • Your interactions with any videos we offer;
  • Issues you encounter requiring our support or assistance; and
  • Any device or other method of communication you use to interact with the Services.

We store this data we collect in a variety of places within our infrastructure, including system log files, back-end databases and analytics systems.

RFID Tag

If applicable, we will automatically scan and collect data from the Membership RFID tag affixed to your vehicle each time you obtain services at any location or to change, manage, or otherwise assist you with your Membership or WOW Account. We use this information to facilitate the provision of services to you, to track your usage of our services, and to personalize our marketing communications to you.

Website IP Addresses, Cookies, and Similar Tracking Technologies

When you use the Website, we and our Website vendors use technologies such as cookies (i.e., small pieces of data stored on your device’s hard drive by your browser), web beacons, pixel tags, and similar technologies to automatically collect internet protocol (“IP”) addresses assigned to the computers, mobile phones, and other devices you use, your internet service provider, device ID number, approximate geographic location, browser type, Website pages, Websites you access before and after visiting the Website, and data related to how and when you use the Website (e.g., date and time stamps, clickstream data, browsing activity, and data about search terms and Websites that direct you to the Website). We employ various tracking technologies on our Website and App, including Google Analytics (GA4), the ArtsAi pixel, Dstillery pixel, InMarket pixel, Trade Desk pixel, Google Ads pixel, Meta pixel, Resonate pixel, and Yelp pixel, to gather data that helps us improve user experience and deliver targeted advertising. These tools enable us to measure the effectiveness of our advertising by understanding the actions users take on our Website. They work by placing a pixel on our pages that tracks user behavior and may be utilized for look-alike audience marketing. We may combine this Personal Information with other collected data (including other Personal Information) and data obtained from third parties and save this information to your Membership profile, WOW Account, or elsewhere in our systems. For more information about cookies, or to opt out of certain cookies, visit our Privacy Preference Center. Most browsers automatically accept cookies. You can disable this function by changing your browser settings, but disabling cookies may impact your use and enjoyment of the Website. Not all features or functions of the Website may work properly if you disable cookies. You cannot disable all cookies, such as cookies that are essential to the functionality of the Website.

Information collected by Google Analytics (GA4), the ArtsAi pixel, Dstillery pixel, InMarket pixel, Trade Desk pixel, Google Ads pixel, Meta pixel, Resonate pixel, and Yelp pixel, and any other pixel or tracking technology may be shared with service providers and as data is otherwise used as provided in this Notice and used in accordance with their privacy policies. We do not sell, rent, or loan this information to any other third party for money. However, we may engage in data sharing that could be considered a “sale” under certain state laws. You have the right to opt out of any such “sale” of your data.

Depending on your state of residence, you may have the right to control the use of tracking technologies like Google Analytics (GA4), the ArtsAi pixel, Dstillery pixel, InMarket pixel, Trade Desk pixel, Google Ads pixel, Meta pixel, Resonate pixel, and Yelp pixel, and such other pixel or tracking technology. Further, although not required by this Notice, WOW Carwash may implement a notice or prompt pop-up upon your visit to our Website regarding our use of tracking technologies and given the choice to consent to their use. Your continued use of the Website, after being presented with this option, will be considered as consent to the deployment of such technologies.

Please note that your ability to opt out of the use of pixels is governed by applicable law in your state of residence and to the extent opting out is processed by WOW Carwash, it will not prevent you from seeing ads; rather, it will prevent the ads you see from being personalized based on your behavior on our Website.

If you have any questions about our use of tracking technologies or this Policy, please contact us per Section 21 below.

Social Media

We are active on social media, including, but not limited to, Facebook, YouTube, Twitter, Instagram, TikTok, and LinkedIn (“Social Media”). Anything you post on Social Media is public information and will not be treated confidentially. We may post (or re-post) any comments or content that you post on our Social Media pages. You agree to hold WOW Carwash and its affiliates harmless and without liability for the results of any and all content you post on WOW Carwash’s Social Media.

The Website and App allow you to connect and share data with Social Media. These features may require us to use cookies, plug-ins, and APIs provided by such Social Media to facilitate those communications and features and may result in the Social Media provider sharing additional information back to us regarding you and your Social Media profile that you elect to link to your WOW Account.

The Website and App may use advertising networks and services offered by Social Media to deliver advertising content. Use of these services requires Social Media to implement cookies or pixel tags to deliver ads to you while you access the Website.

Information from third party social networking websites, including information that social networking websites provide to us if you use your credentials at such social networking websites to log into some of our Services (such as your name and email address to pre-populate our sign-up form).

The information you allow us to access varies by social networking Website and depends on the level of privacy settings you have in place at the social networking Website. You can control and find out more about these privacy settings at the applicable social networking Website.

Your use of Social Media is governed by the privacy policies and terms of the third parties that own and operate those Websites and not by this Notice. We encourage you to review those policies and terms.

Account Authentication

As a convenience, we may, in our sole discretion, leverage third-party platforms, such as Google, Facebook and/or Apple, to provide login authentication to access your WOW Account or App (i.e., single sign-on). Implementation of single sign-on may require us to use cookies, plug-ins, and/or APIs provided by such third-party platforms. If you elect to use this feature, we will be required to pass through to the applicable third-party platform certain of your Personal Information, and the third-party platform may provide us additional information about you, which information we will collect and attach to your WOW Account.

Videos and Embedded Content

The Website and App may contain videos and embedded content provided by WOW Carwash or third parties, including visible content and/or embedded feed scripts. WOW Carwash and such third parties may collect data about how you interact with such content. By watching the videos and interacting with such content, you agree to the collection, sharing, and use of such data.

Call Recording and Monitoring

You acknowledge that telephone calls to or from WOW Carwash may be monitored and recorded and you agree to such monitoring and recording. Such recording and monitoring may be for purposes including but not limited to quality assurance, training, risk management and/or collection purposes, of any call that you place with WOW Carwash (or our agents, representatives, affiliates, third parties or anyone calling on our behalf) or that WOW Carwash (or our agents, representatives, affiliates, third parties or anyone calling on our behalf) places to you. Depending on the State or locality, some jurisdictions require notice or consent prior to call recording or monitoring. You represent and warrant that you will adhere to all federal, state, and local laws, ordinances, regulations, and codes applicable to telephone call monitoring and recording.

Chat

Where chat features are available, we record and retain chats and we use vendors, such as Zendesk. Our vendors that support chat features only use chat communications to support and improve the customer experience.

c. THIRD PARTY LINKS AND INFORMATION COLLECTION

Users will find other content on our Website that link to the website and services of other third parties. We do not control the content or links that appear on these websites. In addition, these websites or services, including their content and links, may be constantly changing. These websites and services may have their own privacy policies and customer service policies, or no policy (policies) at all. We encourage you to review the privacy policies of any third-party websites or services before providing any of them with your personal information.

In our sole discretion, we may allow you to log in to some of our Services using sign-in services such as Facebook or LinkedIn. If these services are available, they will authenticate your identity and provide you with the option to share certain personal information with us, such as your name and email address to pre-populate our sign-up/sign-in forms. For example, if you take advantage of certain of our social media features, such as the Facebook Like button, and widgets, such as the “Share This” button or interactive mini-programs that run on our Website, the applicable social networking Websites may collect your IP address, which page you are visiting on our Websites, and may set a cookie to enable it to function properly.

d. OTHER SOURCES

  • Information you provide to us at seminars or to our partners;
  • Information you provide to us in surveys;
  • Information that is publicly available; and
  • Information you consent to us receiving from third parties.

6. COMMUNICATION OPT-OUT

General

You have the right to require us to stop using your Personal Information to send you marketing information. If you want us to stop sending you marketing information, the quickest and most efficient way is to use the provided “unsubscribe” links in our communications (although you can contact us directly if you prefer).

We, or third parties on our behalf, may use your Personal Information to deliver communications to you, either by hard copy in the mail or electronically via email, text message, or App push notifications. If you provide us more than one email or mobile phone number, you should review your communications settings for each email and mobile phone number. Opting out of communications for one email address or mobile phone number does not opt out any other email address or mobile phone number that may be associated with your Membership profile, WOW Account, or App.

For any text messages, your mobile carrier’s standard message rates and other charges will apply. All such charges for text messages are billed by and payable to your mobile carrier. We will not be liable for any delays in your receipt of any text messages. Delivery is subject to effective transmission from your mobile phone carrier. Maximum number of text messages per month will vary based on your transactions and whether you opt in to receive marketing communications from us via text.

Transactional Communications

Transactional communications contain information necessary for you to use our car wash services. Legal notices are a form of transactional communications that contain information we are required to provide you by applicable law. The number of transactional communications (whether via email or text) may vary per month. If you prefer to receive transactional communications via email, set up your WOW Account (see above). To opt out of transactional communication texts, other than legal notices, you may text STOP to 35493, 22322, 702-605-7719, 702-710-1125, or the number that appears in your transactional communication texts. We may send you a confirming message via email or text that you have been unsubscribed or have opted out. If you opt out of transactional communication texts, you will also be automatically opted out of marketing communication texts (but not legal notice texts). If you want to opt out of receiving any communications from WOW Carwash, whether transactional, marketing, or legal notices, you must terminate your Membership, close your WOW Account, and/or uninstall the App, as applicable. If you opt out of receiving all messages from us and later purchase online a retail wash as a guest or provide us with a new mobile number, you may nonetheless receive new transactional and marketing communications from us via email and/or text. Note that if you request to opt out by another means, it may take several days for your opt out to be effective, and you may continue to receive email or text messages in the interim.

Marketing Communications

If you opt in to receive marketing communications from us, you must submit your name, email, and/or mobile number. Consent to receive marketing communications is not a condition of making any purchase. The number of marketing communications (whether via email or text) may vary per month. You may opt out of marketing communication emails by using the unsubscribe link in the email. You may opt out of marketing communication texts by texting STOP to 35493, 22322, 702-605-7719, 702-710-1125, or the number that appears in the message you received. We may send you a confirming message via email or text to confirm that you have been unsubscribed or have opted out. Note that if you request to opt out by another means, it may take several days for your unsubscribe or opt out to be effective, and you may continue to receive email or text messages in the interim. To opt out of other marketing communications (e.g., postal marketing and live or prerecorded call marketing), please contact us as set forth below. Opting out of marketing communications does not opt you out of transactional communications whether by email or text. If you want to opt out of transactional communication (other than legal notices) or all communications, please see above.

App Push Notifications

In the App, you have the option to enable certain reminders or “push” notifications, including advertisements when you are close to a WOW Carwash location, tip reminders after your service, and weather updates. If you enable push notifications, you will have the option to disable such notifications at any time.

Sweepstakes and Contests

WOW Carwash may offer sweepstakes, promotions, or contests. To participate, you must submit certain Personal Information, which may include your name, email, employer name and type, mobile phone number, physical address, work address, and other Personal Information related to the sweepstakes or contest. You acknowledge and agree that data collected via sweepstakes and contests will be (i) used to contact you with marketing communications, (ii) shared with third-party vendors to send surveys and emails on behalf of WOW Carwash, and (iii) subject to additional terms provided to you at such time. Personal Information collected via sweepstakes and contests may also need to be shared with state regulatory agencies if required for the sweepstakes or contests.

7. HOW WE USE COLLECTED INFORMATION

We have a legitimate interest in running a successful and efficient business and in providing you with Services and useful content, and we use the information we collect, both on its own and combined with any other information we collect about you, for the following purposes:

Account and Management

We use Personal Information for administrative purposes, such as managing your account, facilitating transactions, providing customer service, evaluating applications, and managing profiles, and more generally to inform our business strategies and understand the Website’s and App’s demographics and for user preferences.

Administration

We may use Personal Information for Website and App management, such as troubleshooting problems, improving the content and functionality of the Website, facilitating statistical and other analyses of the Website or App, and customizing the Website or App to you and our users.

Aggregated Data

We may use Personal Information to create de-identified or anonymous aggregate data. We may use and share such de-identified or aggregate data in our sole discretion with our affiliates, subsidiaries, vendors, and other third parties to: analyze, develop, and improve the content and services that we make available, inform business strategies, understand user demographics and user preferences, customize promotional emails and user experience, and for other lawful purposes. WOW Carwash is the sole and exclusive owner of such de-identified and aggregated information.

8. DISCLOSURE OF INFORMATION

As further described below, we may only share certain personal information with:

  • our partners;
  • third-party service providers and vendors;
  • in connection with a sale, merger, acquisition or corporate reorganization;
  • authorized users within your organization; and
  • for legal reasons.

Except as described in this Policy, we will not intentionally disclose the Personal Information that we process to third parties without the consent of the applicable data subject. We may disclose Personal Information under the following circumstances:

a. DISCLOSURE TO PARTNERS

When we disclose personal information to certain third-party partners, including marketing and advertising partners, that information includes your name, email address and other information enabling partners to:

  • assist you in using our products and services,
  • contact you with offers, services or products that may be of interest to you, and
  • provide you with their products or services.

We do not grant our third-party partners permission to use your data for matters unrelated to our products and services. Additionally, all the categories of Personal Information mentioned above exclude text messaging originator opt-in data and consent. This information will not be shared with any third parties under any circumstances, excluding aggregators and providers of Text Message services. However, we may share your data with trusted service providers who assist us in operating our Text Message program, provided they agree to keep your data confidential and use it solely for the purpose of providing services on our behalf.

If you are located in a jurisdiction where such sharing requires your permission, we will only do so with your consent. Please note that if you access our services through a tool that hides your location, such as through a virtual private network, you may not receive our request for permission because we were not able to identify you as being located in a jurisdiction where your permission is required.

Further, our partners are prohibited from using your contact information for any purpose beyond those set forth above without your consent. We will not provide our partners with your credit card information.

In the event we collect information from you in connection with an offer that is jointly presented by us and a partner, we will let you know who is collecting the information and whose privacy policy applies, as well as any options you may have regarding use of your information.

b. DISCLOSURE TO THIRD-PARTY SERVICE PROVIDERS AND VENDORS

Occasionally, we enter into contracts with carefully selected third parties so that they can assist us in servicing you (for example, providing you with customer service, fraud detection and deterrence or access to advertising assets and providing us with information technology and storage services) or to assist us in our own marketing and advertising activities (including providing us with analytic information and search engine optimization services). Our contracts with such third parties prohibit them from using any of your personal information for any purpose beyond the purpose for which it was shared which shall be limited to our services and products.

We also share non-personal information with certain third parties, including the media, industry observers, marketing and advertising partners, vendors, customers, potential customers or partners. For example, we disclose mobile search trends, email open rates by industry, campaign best practices or the number of users that have been exposed to, or clicked on, our Website or evaluated or purchased our products and services.

c. CORPORATE REORGANIZATIONS

If we are involved in a merger, acquisition, a sale of all or a substantial portion of our assets, or other similar sale transaction, your information will be transferred as part of that transaction. We will notify you by email and/or a prominent notice on our Website of any such transfer and any choices you may have regarding your information.

d. AUTHORIZED USERS

All users authorized by you to have access to your account can view personal information stored in the account. A primary account holder can view personal information saved in subaccounts to which they have authorized access. We share information about authorized users only for legitimate purposes consistent with this Policy, including servicing your account and marketing products and services to you.

e. GOVERNMENT OFFICIALS AND LAW ENFORCEMENT

We will cooperate with law enforcement and other governmental agencies, and may disclose Personal Information: if we believe in good faith we are legally required to disclose that Personal Information, if we are advised to disclose Personal Information by our legal counsel, or when necessary to identify, contact, or bring a legal action against someone who may cause or be causing harm to, or interfering with the legal rights of, WOW Carwash or any other party.

f. LEGAL PROCESS

Lastly, if legally required to do so, or if we have a good faith belief that such disclosure is reasonably necessary, we may disclose your personal information to courts of law, law enforcement authorities and other relevant third parties, such as internet service providers, to conduct an investigation, respond to a third party or law enforcement subpoena or court order, bring legal action, prevent harm to others or pursue other relief when you or a third party are or may be:

  • violating our terms and conditions of use;
  • causing injury or other harm to, or otherwise violating the property or other legal rights, of us, other users, or third parties; or
  • violating federal, state, local, or other applicable law.

This disclosure can include transferring your information to the U.S. and other countries outside the European Economic Area. To the extent we are legally permitted to do so, it is our policy to notify you in the event that we are required to provide your personal information to third parties in connection with a subpoena.

9. DATA WE DO NOT INTEND TO COLLECT

a. SENSITIVE OR PERSONAL INFORMATION

“Sensitive Data” is any data that reveals your racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership, or that involves genetic or biometric data or data concerning health or sexual orientation. We do not intend to collect any Sensitive Data from you, except as described in this Policy. Please do not provide Sensitive Data to us through the Website, App, Social Media, or any other form of communication.

b. PRIVACY OF CHILDREN

Our Services are not directed to persons under 18. We do not knowingly collect, use, or share Personal Information from children under 18. If a parent or legal guardian becomes aware that his or her child has provided us with Personal Information without such parent or guardian’s consent, he or she should contact us. If we become aware that a child under 18 has provided us with Personal Information, we will make commercially reasonable efforts to delete such information from our files.

10. DATA SECURITY

The transmission of information via the internet, email or text message is not completely secure. Although we will do our best to protect your personal information, we cannot guarantee the security of your information transmitted through the Services or over email; any transmission is at your own risk. Once we have received your information, we will take appropriate technical and organizational measures to safeguard your personal information against loss, theft and unauthorized use, access or modification.

When we collect financial account information, such as credit card numbers, we protect its transmission through the use of encryption such as the Transport Layer Security (TLS) protocol.

11. DATA RETENTION

The factors that influence how long we retain data about you include what information is needed to facilitate our relationship, provide services and experiences to you, and meet legal and contractual retention requirements. We retain information for specific business and legal purposes. Sometimes business and legal requirements require us to retain certain information for specific purposes for an extended period of time.

12. “DO NOT TRACK” (DNT) REQUESTS, DISCLOSURES AND GLOBAL PRIVACY CONTROLS

Some browsers offer a “Do Not Track” (DNT) feature that signals your preference not to be tracked online. Currently, there is no consistent industry standard for how websites should respond to DNT signals, so we do not take action in response to DNT settings.

That said, our Website honors your browser security and privacy settings. For some browsers, you can change and turn off tracking features and other security settings in your browser.

In addition, Google Analytics offers an Opt-out Browser Add-on. Google provides a free add-on to most major browsers that you can install to prevent your data from being collected and used by Google Analytics. To learn more and obtain the Opt-out Browser Add-on visit https://tools.google.com/dlpage/gaoptout.

13. SALES

Under Nevada law, we do not sell, rent, or loan any of your Personal Information to any third party for money. However, we may engage in transactions sharing and leveraging your data that may be seen as a “sale” of your data under certain applicable laws. You may notify us at 833.969.9274 or info@wowwash.com to opt out of any sale of your information.

We do not share your Personal Information with third parties for those third parties’ direct marketing purposes.

14. YOUR CALIFORNIA PRIVACY RIGHTS

If you are a California consumer, then under the California Consumer Privacy Act of 2018 as amended by the California Privacy Rights Act of 2020 (the “CCPA”), you may have certain rights to understand and request that we disclose details about how we handle your Personal Information. To learn more about how we collect, use, disclose, and share your Personal Information, please see below.

a. Categories of Personal Information Collected

In the preceding 12 months, we have collected the following categories of Personal Information about California consumers. We may collect this Personal Information directly from you, from third parties, and from your interactions with us. For additional details about the Personal Information that we collect and the sources from which we collect this Personal Information, please review Section 5 “Information We Collect” of this Policy. The Personal Information categories are:

  • Identifiers, such as name, email address, address, and phone number;
  • Commercial information, such as records of products or services purchased and other transactional data;
  • Internet or other network or device activity details, such as technical data about your use of the Website and/or App, metadata associated with your interactions with our emails (e.g., whether and when an email is opened), collected for analytics and performance measurement;
  • Geolocation data, such as your approximate location based on IP address;
  • Financial information, such as payment information or financial account numbers in the process of providing you with a subscription;
  • Other Personal Information, in instances when you interact with us online, by phone or email in the context of receiving help through our support channels; participate in customer surveys or contests; or otherwise in providing the WOW Carwash Operations;
  • Inferences drawn from any of the above information.

We may retain this Personal Information for as long as is needed for the purpose(s) for which it was collected and no longer than is relevant and reasonably necessary. Our retention periods vary based on business, legal, and regulatory needs.

b. Business and Commercial Purposes for Collection; Disclosures for a Business Purpose

We may collect all of the above categories of Personal Information to run our business and carry out our day-to-day activities, as described in Section 7 “How We Use Collected Information” of this Policy. In the preceding 12 months, we have disclosed each of these categories of Personal Information with our service providers for various business purposes, as described in Section 8 “Disclosure of Information” of this Policy.

c. Categories of Personal Information Sold or Shared for Cross-Context Behavioral Advertising

In the preceding 12 months, we have disclosed some of the above categories of Personal Information to third party advertising partners, such as in connection with our use of tracking technologies for cross-context behavioral advertising or by providing lists of email addresses for potential customers, so that we can reach you across the web with advertisements for our products and services. This may be considered “sharing” or a “sale” under the CCPA. WOW Carwash does not have actual knowledge that it sells or shares the Personal Information of California consumers under 16 years of age.

d. Your Rights

In addition to those rights set forth in Section 18 “Your Rights to Choice/Opt-Out/Erasure” of this Policy below, the CCPA may also grant you certain additional rights regarding the Personal Information we collect about you:

  • Right to Know: You have the right to request to know (i) the categories of Personal Information collected, disclosed, sold and/or shared; (ii) the categories of sources from which the Personal Information was collected; (iii) the business or commercial purpose for collecting, selling, and/or sharing Personal Information; (iv) the categories of third parties with whom we disclosed, sold, and/or shared Personal Information; and (v) the specific pieces of Personal Information we have collected about you.
  • Right to Non-Discrimination for the Exercise of Your Privacy Rights: You have the right not to receive discriminatory treatment by us for the exercise of your privacy rights conferred by the CCPA.

To exercise this right, use the methods set forth in Section 15 “Exercise Your Rights” of this Policy below.

15. EXERCISE YOUR RIGHTS

If you need this Policy in an alternative format due to a disability, please contact us at 833.969.9274.

If this Policy expressly states above that you have certain rights, or applicable law grants you certain rights as it relates to the information we collect about you, you may exercise any of these rights by contacting us using the information provided below. You may submit a request to us by:

  • Emailing: info@wowwash.com
  • Or by following the opt out methods and processes identified above. For clarity, to exercise your rights to opt out of targeted advertising, or the “selling” or “sharing” of personal information about you, you must follow the instructions provided under the Section 13 “Opt Out” of this Policy noted above.

Additionally, you may have the right to appeal our decision regarding a request related to these rights by contacting us using the information provided below. If the appeal is denied, you may submit a complaint to the applicable government regulator or authority in the jurisdiction in which you are located (for example, the state Attorney General in the state in which you reside). When you submit a request or an appeal, we will limit our collection of information about you to only what is necessary to securely fulfil your request or process your appeal. Making a request or appeal does not require you to create an account with us.

To verify certain requests (for example, requests to know, access, delete, or correct) we may need to collect additional information to verify your identity and the request before providing a substantive response to the request. Some jurisdictions, depending on your location, permit you to authorize an agent to make requests on your behalf to exercise your rights. If you have a registered agent to act on your behalf, we have the right to authenticate such agent’s authority to act.

16. ACCESS AND CORRECTION

With some exceptions designed to protect the rights of others or in respect of security, you have the right to a copy of the Personal Information that we hold about you. We may make a reasonable charge for additional copies of that data beyond the first copy, based on our administrative costs. Where the data is data that you have given to us, you have the right to receive your copy of it in a common electronic format, and to provide copies of it to other people if you wish.

You have the right to have the Personal Information we hold about you corrected if it is factually inaccurate. Where you request correction, please explain in detail why you believe the personal information we hold about you to be inaccurate or incomplete so that we can assess whether a correction is required. This right does not extend to matters of opinion, such as company-specific annotations on your account/information.

17. PORTABILITY

You have the right to receive a subset of the Personal Information you provide us if we process it on the legal bases of our contract with you or with your consent in a structured, commonly used and machine-readable format and a right to request that we transfer such Personal Information to another party. If you wish for us to transfer the personal information to another party, please ensure you detail that party and note that we can only do so where it is technically feasible. We are not responsible for the security of the Personal Information or its processing once received by the third party.

18. YOUR RIGHTS TO CHOICE/OPT-OUT/ERASURE

If we are processing your Personal Information on the basis of your consent, you have the right to withdraw that consent at any time, in which case we will stop that processing unless we have another legal basis on which to continue.

You have the right to have Personal Information that we hold about you erased (the right “to be forgotten”). This right is not generally available where we still have a valid legal reason to keep the data (for example, for security reasons or because we are obliged to do so by law). You should be aware, however, that it is not always possible to completely remove or modify information in our databases and servers, although we will always make reasonable efforts to do so upon your request, and we are unable to have your information removed from the records of any third party who has been provided with your information in accordance with this policy.

For more information, please contact us per Section 21 below.

Please note that to protect your privacy, we may ask you to prove your identity before we take any steps in response to a request you have made.

19. THIRD-PARTY SITES

The Website and App may link to, or be linked to, websites not controlled by us. We are not responsible for third parties’ privacy policies or practices. This Policy does not apply to any third-party websites or to any data that you provide to third parties. You should read the privacy policy for each website that you visit.

20. ACCESS FROM OUTSIDE THE UNITED STATES

The Website and App are operated and maintained by WOW Carwash and its vendors from the United States and is intended solely for a United States audience. If you access the Website or the App from outside the United States, please be aware that Personal Information will be transferred to, stored in, and processed in the United States. U.S. data protection and related laws may not be as comprehensive as those from where you access the Website or App. WOW Carwash does not direct its services to EU residents. By using our Website, participating in any of our services and/or providing us with your information, you consent to this transfer.

21. CONTACT US

If you have any questions or concerns about our privacy policy, please contact our Data Security Officer at:

WOW Carwash
info@wowwash.com
1215 S. Fort Apache Suite 210
Las Vegas NV 89117
ATTN: Data Security Officer